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Plum’s main revenue is through its online ads, but ads are vetted thoroughly and rely on real, in-person relationships and an understanding of long-term campaign goals.

Plum is celebrated for its opinions, which are often unexpected and thought-provoking, delivered with a signature blend of wit and sophistication in an ultra short format. We offer stimulating perspectives, unapologetically embracing our strong viewpoints, but we’re never boring—nor are our readers!

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